VISA AND RESUME
VISA: Authorized to work in the US
PROFESSIONAL BACKGROUND
2014-Present FREELANCE BRAND STRATEGIST, San Francisco
Work with agencies and companies on various aspects of their brand strategy such as market audit,
brand positioning, messaging and naming. Agencies: Brand Plume, Meta Design, Stapley-Hildebrand, 17Seconds.
Industries: CPG (Ocean Spray, Marin Sun Farms), Entertainment (Bicycle Cards, Howtoons, BananaLab),
Fashion (VF, Livie&Luca, Toddle), Technology (Babylist, Castlight, Kodak), NGOs (Project Lyme).
2013-2014 CBA BE: Strategic Client Director, San Francisco - http://www.cba-be.com/
Client leader on key accounts such as Nestlé Coffee-mate, Alouette cheese, The Ramen Bar, Cree, etc.
2012-2013 SHORTLINKS: Client Director, Paris - http://www.shortlinks.fr/fr/
Led and developed the branding and packaging department of the business unit.
2009-2012 TEAM CREATIF: Brand Strategist, Paris - http://www.team-creatif.com/en/
Strategically nurtured international brands such as Danone, Pedigree, Royco, Orangina Schweppes,
Evian, etc.
2006-2009 TEAM CREATIF: Account Manager, Paris - http://www.team-creatif.com/en/
Applied my organization skills to lead the agency's largest client: Danone World Wide (Activia, Danone Yogurt,
Evian, LU Biscuit).
2005-2006 ATELIER CHRISTIAN DE PORTZAMPARC: Communication Assistant, Paris -
http://www.portzamparc.com/en/
Developed communication tools to spread Christian de Portzamparc's vision and work.